The FUJIFILM INSTAX SQUARE SQ40 is a stylish and easy-to-use instant camera that captures your memories in the larger SQUARE format, providing high-quality instant prints with a classic touch. With its modern design and user-friendly features, the SQ40 is perfect for both beginners and experienced photographers who want to add a unique and tangible element to their photography.

Key Features

  1. SQUARE Format: Captures photos in the SQUARE format (62mm x 62mm image size), offering a larger print area for more detail and creativity.
  2. Automatic Exposure: Automatically adjusts the shutter speed and flash output based on the lighting conditions, ensuring well-lit photos in any environment.
  3. Built-In Flash: Provides additional light when needed, enhancing photo quality in low-light situations.
  4. Selfie Mode: Pull out the lens to switch to selfie mode, perfect for close-up shots and selfies.
  5. Retro Design: Combines modern functionality with a stylish, retro-inspired design that is both attractive and easy to carry.
  6. Simple Operation: Easy-to-use controls make it accessible for photographers of all levels.


  • Larger Print Size: SQUARE format offers a bigger canvas for capturing detailed and expressive shots.
  • Instant Gratification: Print photos instantly, creating tangible memories to share and display.
  • User-Friendly: Automatic features and simple controls make it easy to capture great photos.
  • Stylish and Practical: The retro design adds a stylish touch to your photography gear while being functional and portable.

What’s in the Box

  • Wrist Strap
  • AA Batteries (2)
  • User Manual


  • Film Format: INSTAX SQUARE Instant Film
  • Image Size: 62 x 62 mm
  • Lens: 65.75 mm, f/12.6
  • Viewfinder: Reverse Galilean finder, 0.4x, with target spot
  • Shooting Range: 0.3 m and beyond (selfie mode for 0.3 to 0.5 m)
  • Shutter: Programmed electronic shutter, 1/2 to 1/400 sec.
  • Exposure Control: Automatic
  • Flash: Built-in, automatic flash
  • Power Supply: Two AA batteries
  • Dimensions: 130.7 x 118.6 x 57.5 mm
  • Weight: 390 g (without batteries, strap, and film pack)

How to Use

  1. Load Film: Open the back cover and insert an INSTAX SQUARE film pack.
  2. Turn On: Press the button beside the lens to extend the lens and power on the camera.
  3. Select Mode: Pull out the lens to activate selfie mode if desired.
  4. Capture: Look through the viewfinder and press the shutter button to take a photo.
  5. Print: The photo will print instantly from the top of the camera.
  6. Develop: Allow the photo to develop for about 90 seconds; avoid shaking it.

Care and Maintenance

  • Store Properly: Keep the camera and film in a cool, dry place.
  • Clean Regularly: Wipe the exterior with a soft, dry cloth; avoid harsh chemicals.
  • Battery Replacement: Replace the AA batteries as needed to ensure optimal performance.


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